The Best Books To Read When Starting A Business In 2022

Starting a business isn’t for everyone. According to the Bureau of Labor Statistics, over one in five new businesses fail within their first year. It’s important that you put in the necessary time and effort to get started. Aside from conducting market research, you also need to learn how to survive in order to be successful.

Aside from reading blogs and talking to entrepreneurs, you also need to take some time to read some good old-fashioned books about entrepreneurship . These are some of the best books that will teach you how to start a business.

Crushing It! — Gary Vaynerchuk

Having a strong brand is very important to any business, as it will help it stand out from the crowd and attract potential customers. Developing a brand is also a must before you can start working on your business.

In his book, Gary Vaynerchuk explains the importance of having a strong brand and how it can help you stand out from the crowd. He also breaks down the various principles of good branding.

The book also provides a how-to guide on how to establish a strong brand for your business, as well as a variety of other strategies that will help you get the most out of your social media presence.

Zero To One — Peter Thiel

Unlike starting a small business on your own, launching a startup requires a different set of skills and resources. You may also have to hire employees or investors to help you get started.

Unfortunately, many new businesses fail due to the lack of resources and skills necessary to run a successful startup. In his book, Peter Thiel offers practical advice on how to avoid this scenario.

Peter, the co-founder of PayPal, explains the various qualities that are needed to run a successful startup. One of these is how to avoid disrupting the market and keeping your company’s long-term viability intact.

Atomic Habits — James Clear

One of the most valuable resources that an entrepreneur has is time. When it comes to starting a new business, you want to make sure that you have the necessary time to get things done. This book can help you get started.

In his book, James Clear explains how people form habits and how they can improve their performance in order to create new ones. His main thesis is that small changes can help improve a company’s long-term success.

The book is more of a self-improvement guide than a business book, though it’s still useful as it can help you rethink your daily habits and improve them. Doing so can help you become more productive and encourage you to take action to grow your business.

Originally published at https://kevinmauermann.net on May 14, 2022.

--

--

--

Located in the Greater Seattle Area, Kevin Mauermann is the President of The Mauermann Group. Learn more by visiting Kevin’s website. http://kevinmauermann.net/

Love podcasts or audiobooks? Learn on the go with our new app.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Kevin Mauermann

Kevin Mauermann

Located in the Greater Seattle Area, Kevin Mauermann is the President of The Mauermann Group. Learn more by visiting Kevin’s website. http://kevinmauermann.net/

More from Medium

The world of digital and social media marketing continues to evolve at lightning speed.

I Misjudged Sales

Business Strategy you will like to know.

Personal Development and Analytics and Structure for a super successful business with Alan Lazaros